Aude Fauchie began her career in 2001 at Mobilize Financial Services France (formerly Diac), as a field manager in charge of developing sales of financing and services for the Renault and Nissan automobile distribution networks.
Between 2007 and 2013, she successively held the positions of Sales Methods Product Manager, then Senior Product Manager within the corporate teams. In these roles, she played an active part in developing packaged offers and overhauling the Group’s used vehicle strategy. She then joined the France corporate division as Business Services Manager, where she managed a back office dedicated to leasing and the provision of services for key accounts.
She then took up the position of Regional Director, in Nancy, then in Lyon in 2016, where she and her team lead and develop sales of financing and services in the Renault, Dacia and Alpine dealers networks. She works closely with the OEM’s local teams.
Drawing on her marketing and field experience, she was appointed Marketing Director of the French subsidiary in 2018. She is particularly involved in digitalizing and enriching sales paths to serve customers in conjunction with OEMs, and on greater CRM personalization using new scoring tools and marketing campaigns. With her teams, she is launching new products to support the Group’s strategy, such as services and financing dedicated to electric vehicles, and white-label services for used vehicles and Mitsubishi vehicles. Until 2023, she contributes to the implementation of marketing strategies designed to support the company’s growth and innovation.
In June 2023, she added to her career a position abroad, taking up the position of Managing Director of Mobilize Financial Services’ Nordic subsidiary, covering Sweden and Denmark.
As of September 1, 2024, she takes over responsibility for Mobilize Financial Services’ Marketing and Strategy Department and becomes a member of the Executive Committee.
